The Moment Matcher for Sports

The Moment Matcher for Sports is an intelligent framework designed to optimize in-video advertising by aligning ad placements with the emotional and contextual flow of the main content. It analyzes videos frame-by-frame to detect emotional peaks, identifies moments of high engagement, and dynamically matches ads based on persona relevance, content similarity, and emotional tone. Using TwelveLabs APIs for video analysis, the system generates a timestamped ad placement plan that explains which ads to show, when to show them, and why they fit. This results in a seamless and emotionally coherent viewing experience that enhances audience connection while maximizing ad effectiveness.